Wieckowski’s Bill Supporting Local Florists Passes

News from Patch.com:

The following is a press release issued by Assemblymember Bob Wieckowski’s office:

Sacramento – Assemblymember Bob Wieckowski’s (D-Fremont) bill to combat consumer deception in the floral industry passed the state Assembly this week with strong bipartisan support on a 60-11 vote.

The bill, AB 1581, requires floral retailers who use local phone numbers or local names to include their address and notice of their place of business in their advertisements.  

Larger floral retailers often misrepresent their geographical location in their advertising to appeal to consumers who want to buy locally.

“If they have a choice, many people want to support their local small businesses by purchasing from their hometown stores,” Wieckowski said. “This bill makes sure that consumers will have access to the real geographic locations of floral shops and they won’t be fooled by a local phone number or local name.  It would be included in the advertising.”

 The bill is supported by the Fremont, Hayward, Milpitas, San Leandro and Simi Valley chambers of commerce. It is also backed by the California State Floral Association, the Societ……………. continues on Patch.com

>>> Read the full article

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